1. What Information We Collect

We may collect and store the following personal data:

•Name, address, and contact details (email, phone number)

•Date of birth and NHS number (if applicable)

•Medical and dental history

•Appointment details and treatment records

•Payment and billing information

•Correspondence via email or other communication platforms

2. How We Use Your Information

We use your data to:

•Provide dental treatment and care

•Contact you regarding appointments and treatment plans

•Maintain accurate clinical records

•Process payments and manage financial accounts

•Comply with legal and regulatory obligations

•Improve our services and practice management

3. Legal Basis for Processing

We process your personal data on the following legal grounds:

•Consent

•Performance of a contract (e.g., dental care)

•Compliance with legal obligations (e.g., NHS or tax requirements)

•Legitimate interests (e.g., appointment reminders, practice improvement)

4. Sharing Your Information

Your data will be treated confidentially and will not be shared without your consent, except in the following cases:

•With other healthcare professionals involved in your care

•With laboratories for the preparation of dental appliances

•With regulatory bodies or insurers where legally required

•With third-party service providers who support our practice operations (under strict confidentiality)

5. Data Security

We use appropriate technical and organisational measures to secure your personal data and protect it from unauthorised access, alteration, or loss. Our team is trained in data protection best practices, and access to your data is restricted to those who need it for legitimate purposes.

6. How Long We Keep Your Information

We retain your dental records and personal data for as long as necessary to provide care, meet legal requirements, and handle any future claims. Records are typically kept for 11 years or until the patient reaches the age of 25, whichever is longer.

7. Your Rights

You have the right to:

•Access the personal data we hold about you

•Request correction of inaccurate or incomplete data

•Request deletion of your data (subject to legal obligations)

•Object to or restrict processing in certain circumstances

•Withdraw your consent at any time, where applicable

To exercise any of your rights, please contact us at reception@theparkdentalpractice.uk.

8. Website and Cookies

Our website may use cookies to enhance user experience and collect anonymous usage data. You can control cookie preferences through your browser settings.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in regulations or our services. The latest version will always be available on our website.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or the way we handle your data, please contact:

The Park Dental Practice

4 Canons Corner, Edgware, HA8 8AE

Email: reception@theparkdentalpractice.uk